The Good Guys

Affiliate Marketing Promotion Execution Do?s and Don?ts Don?t: - Make assumptions or include information you are unsure of. - Promote blanket claims/offers that only apply to a small number of products. - Make generalisations about a category based off a single product. - Make unsubstantiated or exaggerated claims about an offer or product. - Mislead readers into believing you are writing as The Good Guys. - Write about a product or offer in a disparaging way. Do: - Ensure any claims made about a product or offer are true, accurate and correct. - Promote a product?s features and benefits, when appropriate. - Promote a sale if it is available on the product, when appropriate. - Use the most up to date specs and technical details of a product. - Ensure you give an authentic perspective on the offer/product.